If you are running a website or are on social media, you want to make sure that you are standing out amongst the crowd. There are millions upon millions of different webpages and social media accounts out there and you have to set yourself apart. While for some this can be done fairly easily, many others that are competing for the same free followers and free likes have to set themselves apart from the others. The best way to do this is to find your niche.
Finding your niche is important. It automatically sets you apart from those competing for the same attention that you are. You may think that your page is similar to others because you are offering similar organizational views, promoting similar causes, or are running the same type of business. You, then, will have to work at finding the angle that works best for you and the right type of way to look at the content. A bit of differentiation can go a long way in really showing others that you are different and that you have something to offer. Therefore, consider this as an option for your business in differentiating your page.