Snapchat is one of the social platforms that really picked up very quickly compared to the rest. Other social sites such as Facebook were even ready to by it with over 3 billion US dollars. This is probably because of the great potential that Snapchat showed especially as a marketing tool. It is estimated that Snapchat views sometimes almost exceed those of Facebook and that is probably the reason why Facebook management has sleepless nights over the ever increasing popularity of Snapchat. And it is said that since Snapchat refused to be bought by Facebook there has been a public spat between the management of the two social organizations.
There are several reasons as that make Snapchat unavoidable for many people. One of the coolest things about Snapchat is that it is engrossing. That is why it is much loved by teenagers. That is why it has over fifty active users which makes it one of the top applications in the world. The other thing that makes Snapchat stand out from other social sites is its high potential of being used as a marketing tool. The more Snapchat views you have the hire chances of marketing your products, services and even selling your ideas.